online writing Archives - SuccessWorks https://seocopywriting.com/tag/online-writing/ SEO Copywriting Training and Content Writing Tips Fri, 06 Aug 2021 18:34:40 +0000 en-US hourly 1 https://wordpress.org/?v=6.5.2 Are You Boring Your Reader? https://seocopywriting.com/personality-challenged-content/ https://seocopywriting.com/personality-challenged-content/#comments Mon, 08 Apr 2013 10:00:39 +0000 http://www.seocopywriting.com/?p=15912 The post Are You Boring Your Reader? appeared first on SuccessWorks.

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SEO Is No Excuse For “Cre8ive” Spelling and Grammar https://seocopywriting.com/seo-is-no-excuse-for-cre8ive-spelling-and-grammar/ https://seocopywriting.com/seo-is-no-excuse-for-cre8ive-spelling-and-grammar/#comments Tue, 08 Mar 2011 14:02:50 +0000 http://www.seocopywriting.com/?p=6156 Despite the claims by some less-than-reputable SEO firms or by those who only see the technical aspects of search engine optimization, it’s not enough to just have “a lot of content” on your website. It’s not so simple. Your content – whether on your home page, your blog, or a sales page – needs to […]

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How to Survive the Business Dark Times https://seocopywriting.com/surviving-the-business-dark-times/ https://seocopywriting.com/surviving-the-business-dark-times/#comments Thu, 09 Jul 2015 12:30:11 +0000 http://www.seocopywriting.com/?p=4485 Sometimes, I receive an email that’s so compelling that I need to respond right away. This is one of those times. The note said: “I’m a freelance online copywriter. I’m busting my butt to get clients and doing all the necessary marketing (email, networking, social media, article marketing, etc.). However, I’m still not getting the […]

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SEO Editing vs. Copywriting for SEO https://seocopywriting.com/seo-editing-vs-copywriting-for-seo/ https://seocopywriting.com/seo-editing-vs-copywriting-for-seo/#comments Thu, 24 Mar 2016 12:30:23 +0000 http://www.seocopywriting.com/?p=5796 Should you create original SEO content? Or, should you optimize an existing page (in other words, add keyphrases without rewriting the copy?). Freelance and in-house writers ask this question all the time. I receive emails saying, “My boss (or client) wants me to add keyphrases to this existing page. The problem is, the page isn’t […]

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3 Ways SEO Can Ruin Content https://seocopywriting.com/3-ways-seo-can-ruin-content/ https://seocopywriting.com/3-ways-seo-can-ruin-content/#comments Tue, 20 Jun 2017 17:35:59 +0000 http://www.seocopywriting.com/?p=5434 Do you think keyphrase usage destroys well-written content? Well, you’re right. Up to a point. Way back in 2011, Lee Odden wrote “Content Strategy and the Dirty Lie About SEO.” At the end of the post, he posed the question – the question that’s been debated ever since “writing for search engines” started: Do you think […]

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5 Sure-Fire Ways to Create a Killer Home Page https://seocopywriting.com/5-sure-fire-ways-to-create-a-killer-home-page/ https://seocopywriting.com/5-sure-fire-ways-to-create-a-killer-home-page/#comments Mon, 14 Mar 2011 13:05:32 +0000 http://www.seocopywriting.com/?p=6221 Greetings! Glad you’re here, because today’s SEO copywriting how-to video is about creating a killer home page.  However powerful your copywriting and skilled your SEO, if you’re making these all-too-common, conversions-killing mistakes with your home page copy, your business will suffer.  The good news is, bad as it may seem now, it is easily corrected! […]

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3 Ways to Re-Ignite Your Web Copy Right Now https://seocopywriting.com/3-ways-to-ramp-up-your-web-copy-right-now/ https://seocopywriting.com/3-ways-to-ramp-up-your-web-copy-right-now/#respond Mon, 18 Apr 2011 12:24:32 +0000 http://www.seocopywriting.com/?p=6639 Welcome!  Today we’re introducing a fun new feature to Heather’s Monday how-to video blog series: answering your questions!  Yes, Heather is accepting questions you may have regarding anything SEO, content marketing, and web writing, then answering via her video blog post.  How cool is that?   Today’s post answers one of Heather’s most frequently asked questions:  […]

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SEO Copywriting Overwhelm? What to Focus on First https://seocopywriting.com/seo-copywriting-overwhelm-what-to-focus-on-first/ https://seocopywriting.com/seo-copywriting-overwhelm-what-to-focus-on-first/#comments Mon, 16 May 2011 13:46:16 +0000 http://www.seocopywriting.com/?p=6969 Greetings! Today’s video post answers the common reader question: “What should I focus on first in an SEO copywriting campaign?” This question is asked ever more frequently, by businesses both large and small, because there are so many SEO copywriting and content marketing opportunities out there that it can be overwhelming. Back in the day, […]

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3 signs that your SEO copy is over-optimized https://seocopywriting.com/3-signs-that-your-seo-copy-is-over-optimized/ https://seocopywriting.com/3-signs-that-your-seo-copy-is-over-optimized/#comments Mon, 20 Jun 2011 12:09:41 +0000 http://www.seocopywriting.com/?p=7366 Greetings!  Today’s SEO copywriting video tip addresses the three telling signs that your SEO copy may be over-optimized.  Yes, there is such a thing, and it happens when you’ve geared the copy so heavily towards the search engines that you’ve forgotten about the user experience. Join Heather as she discusses the three telltale signs that […]

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A Slice of Heather’s Best: Freelance Copywriting https://seocopywriting.com/a-slice-of-heathers-best-freelance-copywriting/ https://seocopywriting.com/a-slice-of-heathers-best-freelance-copywriting/#respond Tue, 29 May 2012 16:50:22 +0000 http://www.seocopywriting.com/?p=11968 Greetings and welcome back! Today we’re introducing a new feature to the blog, highlighting the “best of Heather” under various themes. Today’s theme is small business freelance copywriting. If you’ve been following Heather’s blog posts, then you know that she often discusses the challenges facing the small business freelance copywriter. Digging into her own experience […]

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