SEO Content marketing Archives - SuccessWorks https://seocopywriting.com/tag/content-marketing/ SEO Copywriting Training and Content Writing Tips Mon, 20 Jul 2020 17:26:15 +0000 en-US hourly 1 https://wordpress.org/?v=6.5.2 SEO Editing vs. Copywriting for SEO https://seocopywriting.com/seo-editing-vs-copywriting-for-seo/ https://seocopywriting.com/seo-editing-vs-copywriting-for-seo/#comments Thu, 24 Mar 2016 12:30:23 +0000 http://www.seocopywriting.com/?p=5796 Should you create original SEO content? Or, should you optimize an existing page (in other words, add keyphrases without rewriting the copy?). Freelance and in-house writers ask this question all the time. I receive emails saying, “My boss (or client) wants me to add keyphrases to this existing page. The problem is, the page isn’t […]

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]]> https://seocopywriting.com/seo-editing-vs-copywriting-for-seo/feed/ 22 Scalable Content Generation Strategy: The Online Marketer’s Formula for Success https://seocopywriting.com/scalable-content-generation-strategy/ https://seocopywriting.com/scalable-content-generation-strategy/#comments Tue, 21 May 2013 10:00:22 +0000 http://www.seocopywriting.com/?p=16464 When you are a large company or an agency, generating large volumes of good content can be quite a challenge. It can get expensive pretty quickly.  It is also time-consuming. And in the end, high quality content is not a guarantee of explosive attention and viral sharing. In order for your content generation to be sustainable, […]

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]]> https://seocopywriting.com/scalable-content-generation-strategy/feed/ 1 Women Who Rock SEO: The Second Wave https://seocopywriting.com/women-who-rock-seo-the-second-wave/ https://seocopywriting.com/women-who-rock-seo-the-second-wave/#comments Tue, 03 Apr 2012 09:21:30 +0000 http://www.seocopywriting.com/?p=11078 Following up on last week’s post featuring the first generation of SEO Women who made the profession great, today we focus on the second wave of women who have joined in the work of building and shaping the SEO and search industry (and rocking it!) So meet this second generation of fantastic women championing SEO […]

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]]> https://seocopywriting.com/women-who-rock-seo-the-second-wave/feed/ 9 3 Ways SEO Can Ruin Content https://seocopywriting.com/3-ways-seo-can-ruin-content/ https://seocopywriting.com/3-ways-seo-can-ruin-content/#comments Tue, 20 Jun 2017 17:35:59 +0000 http://www.seocopywriting.com/?p=5434 Do you think keyphrase usage destroys well-written content? Well, you’re right. Up to a point. Way back in 2011, Lee Odden wrote “Content Strategy and the Dirty Lie About SEO.” At the end of the post, he posed the question – the question that’s been debated ever since “writing for search engines” started: Do you think […]

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]]> https://seocopywriting.com/3-ways-seo-can-ruin-content/feed/ 24 SEO Copywriting Overwhelm? What to Focus on First https://seocopywriting.com/seo-copywriting-overwhelm-what-to-focus-on-first/ https://seocopywriting.com/seo-copywriting-overwhelm-what-to-focus-on-first/#comments Mon, 16 May 2011 13:46:16 +0000 http://www.seocopywriting.com/?p=6969 Greetings! Today’s video post answers the common reader question: “What should I focus on first in an SEO copywriting campaign?” This question is asked ever more frequently, by businesses both large and small, because there are so many SEO copywriting and content marketing opportunities out there that it can be overwhelming. Back in the day, […]

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]]> https://seocopywriting.com/seo-copywriting-overwhelm-what-to-focus-on-first/feed/ 1 SEO Content Marketing Roundup, Week Ending January 19th, 2011 https://seocopywriting.com/seo-content-marketing-roundup-week-ending-january-19th/ https://seocopywriting.com/seo-content-marketing-roundup-week-ending-january-19th/#comments Wed, 19 Jan 2011 12:10:05 +0000 http://www.seocopywriting.com/?p=5592 Cultivating your competitive edge is the theme of this week’s latest and greatest web writing news.  It’s a proverbial jungle out there, and advice on how to successfully pen and market your way through it — from content and social media marketing to SEO and search – dominates the buzz.  Get your competitive edge starting […]

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]]> https://seocopywriting.com/seo-content-marketing-roundup-week-ending-january-19th/feed/ 4 SEO Content Marketing Roundup, Week Ending June 6th, 2012 https://seocopywriting.com/seo-content-marketing-roundup-week-ending-june-6th/ https://seocopywriting.com/seo-content-marketing-roundup-week-ending-june-6th/#comments Wed, 06 Jun 2012 09:00:27 +0000 http://www.seocopywriting.com/?p=12111 Ah, it’s summertime, but the livin’ isn’t so easy…at least not if you’ve been whacked by the Penguin update. In this week’s latest and greatest Web-writing news, SEO & search pro’s wrestle with the Penguin update, while content marketers talk blogging and strategy, and social media marketers discuss everything under the summer sun. Pour yourself […]

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]]> https://seocopywriting.com/seo-content-marketing-roundup-week-ending-june-6th/feed/ 2 SEO Content Marketing Roundup, Week Ending May 9th, 2012 https://seocopywriting.com/seo-content-marketing-roundup-week-ending-may-9th/ https://seocopywriting.com/seo-content-marketing-roundup-week-ending-may-9th/#comments Wed, 09 May 2012 13:47:59 +0000 http://www.seocopywriting.com/?p=11744 Ch-ch-ch-ch-changes: This week’s latest and greatest web writing news is about adaptation, whether it’s to changes in content, SEO/search or social media marketing. Google’s string of 52+ updates keep SEO & search pro’s dancing, content marketers take a hard look at their websites, and social media marketers respond to all the new developments in their […]

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]]> https://seocopywriting.com/seo-content-marketing-roundup-week-ending-may-9th/feed/ 2 SEO Content Marketing Roundup, Week Ending May 30th, 2012 https://seocopywriting.com/seo-content-marketing-roundup-week-ending-may-30th/ https://seocopywriting.com/seo-content-marketing-roundup-week-ending-may-30th/#respond Wed, 30 May 2012 21:18:31 +0000 http://www.seocopywriting.com/?p=12000 In the classic words of Steve Martin: let’s get small! In this week’s latest and greatest Web writing news, small business owners are given much attention by both content and SEO/search marketers, Google once again slips in an update over a holiday weekend, and the social media community discusses Facebook and the state of their […]

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]]> https://seocopywriting.com/seo-content-marketing-roundup-week-ending-may-30th/feed/ 0 SEO Content Marketing Roundup, Week Ending April 25th, 2012 https://seocopywriting.com/seo-content-marketing-roundup-week-ending-april-25th/ https://seocopywriting.com/seo-content-marketing-roundup-week-ending-april-25th/#respond Wed, 25 Apr 2012 14:11:46 +0000 http://www.seocopywriting.com/?p=11487 Are you a big brand? Good news! Possibly over-optimized? Dubious linking profile? Negative SEO? Not so good news. This week’s Web-writing news is dominated by Google’s favors, penalties and apparent chinks in its armor within the SEO and search industry, while social media marketers weigh the relative strengths of vying platforms and content marketers talk […]

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