Oh no. You’re certainly not alone. :)

I hope the post helped…even a little bit. Hang in there. It gets better. Promise.

No, you’re not alone. I’m not sure if everyone goes through this – but certainly, everyone I know has. Heck, I have. :)

Your idea of doing something different is wonderful. You’re still writing – but you’re writing in a different way. You don’t have the same kind of pressure as if you were writing for your main company blog – or for a client’s site. You can play and experiment and enjoy without any pressure…

And short breaks are wonderful. I exercise during mine. I feel better (and it’s good for my body, too!) :)

One of the things that has helped me is developing a couple of my own websites off the topic of copywriting/marketing (on family fitness; and health and your home biz). And while they are about health (my copywriting niche) I have more freedom to just say what I feel and care about than when I write for clients.

And yes, sometimes I also bring in some interest by writing about my chickens and pigs in my marketing posts.

The best remedy – unfortunately available mostly to home-based writers – Take a short break, go outside and do some mindless labor like tapping maple trees (today’s chore) and then come back with a renewed sense of purpose.

Hello!

I had no idea that my post would hit such a copywriting nerve – but it did. Seems like a lot of writers are feeling burnout…and they aren’t quite sure how to handle it.

Thanks so much for your post! I appreciate it! :)

LOL – I promise that I wasn’t writing about you when I mentioned “fitness.” Really!

What prompted me to write the post was three writers just this week talking about how it “didn’t feel like they had any time off during the holidays.” It wasn’t a case of time off as much as they were just bored, bored, bored. All of them were in-house writers, which makes it worse – I mean, who wants to go to their boss and say, “I’m bored with writing about the company. Please let me do something else for awhile!”

Together, we brainstormed an action plan. One writer asked for (and got) an assistant. The other two plan to pitch bringing in a consultant to evaluate their sites and recommend some new avenues. Hopefully, having some help will give them the freedom (and ease) they need to help make writing fun again!

Thanks for your post!

The fitness reference was a little scary for me – I had gotten on a crazy fitness kick and volunteered for almost every weight loss article that was in the content calendar for one of the company’s websites. I started out so passionate, but by the end of the cycle, I needed to opt out of the next round. Thankfully, I stepped away long enough that I enjoy the topic again.

Thanks for the post.