Comments on: Do You Know What Your Prospects Are Really Thinking?

By: Copywriting Psychology – SIMT India

Copywriting Psychology – SIMT India — Sat, 17 Apr 2021 04:37:55 +0000

[…] Do You Know What Your Prospects Are Really Thinking? — Heather LLoyd-Martin […]

By: Does your content piss people off?

Does your content piss people off? — Tue, 09 Feb 2016 02:13:56 +0000

[…] I stated in “Do You Know What Your Prospects Are Really Thinking”, your target audience is looking for excuses to NOT buy from you. When you write content that […]

By: ellen

ellen — Fri, 24 Jul 2015 13:21:30 +0000

Excellent article!

By: Mind Reading - The Essential Skill for Any Marketer Worth His Salt - Green Light Digital

Thu, 09 Jul 2015 14:30:22 +0000

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By: Copywriting Tips: 21 Tactics from Psychology & Linguistics

Copywriting Tips: 21 Tactics from Psychology & Linguistics — Tue, 07 Jul 2015 16:38:43 +0000

[…] Do You Know What Your Prospects Are Really Thinking? — Heather LLoyd-Martin […]

By: Damien

Damien — Fri, 03 Jul 2015 05:29:14 +0000

Great points Heather. I especially like what you said about talking to sales teams to find out what the customers’ everyday objections are. Even better is talking to the customers themselves and taking careful note of the language they use so it can be re-used in sales/marketing messages!

By: Brian V. Hunt

Brian V. Hunt — Wed, 31 Mar 2010 23:35:19 +0000

Great article, Heather. A company’s sales force is a great resource for getting lists of objections. Their job mostly entails handling objections. They know all the reasons why customers say they’re not ready to buy. And salespeople can tell you how they overcome those objections.