SEO content marketing tips Archives - SuccessWorks https://seocopywriting.com/category/content-marketing/ SEO Copywriting Training and Content Writing Tips Wed, 25 Oct 2023 23:31:54 +0000 en-US hourly 1 https://wordpress.org/?v=6.5.2 25 Things I’ve Learned After 25 Years In SEO https://seocopywriting.com/25-things-ive-learned-25-years-in-seo/ https://seocopywriting.com/25-things-ive-learned-25-years-in-seo/#respond Thu, 26 Oct 2023 11:30:00 +0000 https://seocopywriting.com/?p=40284 Wow, Google turned 25 last month. Thinking about this made me wax nostalgic for the good ol’ days, filled with Google Dances, amazing conferences, and super-smart people who built digital marketing as we know it today. I’ve learned a lot over 25 years. Here are my top 25 tips: SEO content doesn’t have to be […]

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What if You Pay to Guest Post? Will Google Think It’s Spam? https://seocopywriting.com/pay-guest-post-spam/ https://seocopywriting.com/pay-guest-post-spam/#respond Mon, 11 Sep 2023 16:30:22 +0000 https://seocopywriting.com/?p=40265 Once upon a time, guest posting could make your Google positions climb. People would write one article, add backlinks including their most important keyphrases (for instance, [best small business accounting firm]), get it published on multiple sites, and watch their rankings rise. Was it spammy? Oh yes. After all, those links back to their site […]

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Here are 3 times you can safely ignore Google and write what you want https://seocopywriting.com/3-times-ignore-google/ https://seocopywriting.com/3-times-ignore-google/#respond Mon, 28 Aug 2023 17:21:48 +0000 https://seocopywriting.com/?p=40253 Do you crave to write what you want – without worrying about keyword research, Google, or positions? I get it.  There are times when following the Google rules and optimizing content feels…boring. Sure, you know following SEO writing best practices is important. Still, you wish you could break free and write what’s on your mind […]

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Does pushing “delete” on old content boost your SEO? https://seocopywriting.com/delete-content-help-seo/ https://seocopywriting.com/delete-content-help-seo/#respond Mon, 21 Aug 2023 18:49:45 +0000 https://seocopywriting.com/?p=40241 Have you ever had this feeling? You check out an old blog post and think, “I hate how I wrote this post, and it’s soooo old. My blog is so much better now. Maybe I should delete the old posts I don’t like anymore. Wouldn’t Google prefer fresher content anyway?” Reviewing old blog posts can […]

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3 Ways To Protect Your Brand Now Before the New Google Launches https://seocopywriting.com/protect-your-brand-new-google/ https://seocopywriting.com/protect-your-brand-new-google/#comments Tue, 20 Jun 2023 03:02:11 +0000 https://seocopywriting.com/?p=40190 Here’s how to adjust your SEO content campaigns for the “new Google” now. What do you think? How will you adjust your SEO copywriting strategy? Leave a comment and let me know. Did you know my SEO Copywriting Certification students get updates like this every month — plus the ability to ask questions? Yup. Here’s […]

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What’s the Best Word Count for Google, Blog Posts, and SEO? https://seocopywriting.com/whats-the-best-word-count-for-seo-copywriting/ https://seocopywriting.com/whats-the-best-word-count-for-seo-copywriting/#comments Tue, 01 Feb 2022 17:12:04 +0000 http://www.seocopywriting.com/?p=76 Are you seeking clarity on the perfect word count for SEO-friendly copywriting? Two decades ago, the standard recommendation was 250 words per page. Back then, this was considered “too much copy,” with many arguing that a higher word count could potentially deter readers. Today, in 2023, many businesses prioritize long-form content, with comprehensive guides exceeding […]

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Does Google 💙 or ❌ AI content? https://seocopywriting.com/does-google-love-or-hate-ai-content/ https://seocopywriting.com/does-google-love-or-hate-ai-content/#comments Tue, 12 Apr 2022 12:30:27 +0000 https://seocopywriting.com/?p=39963 Have you ever noticed how Facebook ads prey on your hidden insecurities? For instance, I’m constantly seeing cosmetic ads for (ahem) “mature” women who want to look better on Zoom. It’s like Facebook hears me when I complain how I can look great when I look in my bathroom mirror — but the unforgiving Zoom […]

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LinkedIn Newsletters: What I’ve Learned (So Far) https://seocopywriting.com/linkedin-newsletters-what-ive-learned-so-far/ https://seocopywriting.com/linkedin-newsletters-what-ive-learned-so-far/#respond Wed, 07 Dec 2022 20:10:39 +0000 https://seocopywriting.com/?p=40068 Four weeks ago, I launched my LinkedIn newsletter called The Well-Branded Woman. It’s been a freaky, fun-filled ride, complete with unexpected twists and turns. What I thought was going to happen didn’t – and what did happen blew my mind. Here’s what I did and what I’ve learned (so far!). Here’s how I set up […]

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How Sustainable Is Your SEO Content Strategy? https://seocopywriting.com/how-sustainable-is-your-seo-content-strategy/ https://seocopywriting.com/how-sustainable-is-your-seo-content-strategy/#comments Tue, 25 Oct 2022 16:30:06 +0000 https://seocopywriting.com/?p=40059 Imagine this… You decide to add a new ongoing project to your content marketing plate every quarter. In the first quarter, you’d start podcasting. After that, you’d start writing in-depth guides and asking influencers to promote your content. By the third quarter, you’d create monthly webinars. And on and on. Sounds easy, right? You’re creating […]

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How Much Can Your Google Traffic Plummet If You Rip Off Content? https://seocopywriting.com/google-traffic-drop-steal-content/ https://seocopywriting.com/google-traffic-drop-steal-content/#respond Wed, 15 Jun 2022 15:35:43 +0000 https://seocopywriting.com/?p=40010 Do you know what’s not fun? Another site stealing your content. Copyright violations have happened since the beginning of Google time. Years ago, I wrote a blog post about what to do if somebody steals your content. Fortunately, the DMCA (Digital Millennium Copyright Act) makes it “easy” to get offending content taken down. In many cases, someone […]

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