@Ken..yum. Sounds great. I’ll be looking for the cuppa. :)

Hello!

Great question! Something to consider is that Google will automatically correct misspellings – so people who type in “realator” should receive results for “Realtor” (you can check this for yourself and see – Google should flag the misspelling and say, “Showing results for [correct spelling].” So, you may not need the misspellings in the footer (which is good news – IMO, I’d see a misspelling and think “hack.” :) )

Does this help? Thanks so much! :)

I have a question on misspellings. I would not intentionally include a misspelling in my body copy. I change any typos when I find them. However, I do have some misspellings on my footer, on purpose, to get those folks who type in say realator instead of realtor, or meriam instead of merriam.

So my question is, does intentionally including misspelled words on a footer, just the footer, make me look like a ‘hack’? My intention was to be helpful by guiding typo searches to the correct page(s)they were looking for. Now after reading this article, I am second guessing this practice, if the small bit of intended helpfulness might be perceived as hacky sneakiness – which is the exact opposite of what I want.

What would you suggest?

@Pamela, you are so welcome! Having a PDF (or some sort of reference material) is a great way to answer questions even before they come up. And hey, if nothing else, your clients have a handy leave-behind reference that you created – and they’ll know to contact you the next time they need SEO copy help! :)