Comments on: Make your SEO content shine in search with Schema

By: Mike Kirk

Mike Kirk — Fri, 22 Sep 2017 01:29:35 +0000

Hello Carrie. Great post and still very relevant. Really useful tips on rich snippets and Schema and how they affect search rankings.

By: ekstrak daun sirsak

ekstrak daun sirsak — Fri, 11 Mar 2016 09:04:34 +0000

Admiring the dedication you put into your site and in depth
information you present. It’s nice to come across a blog every once in a while that isn’t the same unwanted rehashed material.
Fantastic read! I’ve saved your site and I’m including your
RSS feeds to my Google account.

By: Andy Kuiper

Andy Kuiper — Tue, 16 Jul 2013 15:53:09 +0000

Thanks Carrie – ans thanks to Michael Griffin for adding his tip about local business categories :-)

By: Touch Point

Touch Point — Wed, 29 May 2013 14:45:03 +0000

Good tips, Carrie. Schema markup should really be a part of every website and should be considered a fundamental part of SEO now. SEO is about helping search engines understand your webpage more, and that’s exactly what schema does. The business markup is a good one to begin with, and there are many others, such as schemas for hours of business, person/author, products, and so on. Using schemas on your page could make the difference between getting noticed (and clicked) and being overlooked in search engine results, so it’s best to just get into the habit of using them now.

By: Michael Griffin

Michael Griffin — Tue, 28 May 2013 21:12:57 +0000

Good post! Search engines are putting a lot of effort into making Schema’s vocabulary accessible; as SEOs we gotta put the effort in to implement it.
A couple additional tips:
1) There are lots of business types listed under http://schema.org/LocalBusiness – everything from from /AnimalShelter to /SkiResort – with more being added all the time. Be sure to use the type that matches your business.
2) Some CMSs strip out schema attributes leaving you with a bunch of empty div and span tags. Try disabling your WYSIWYG or switching your input format to PHP to make it work.

By: James Perrin

James Perrin — Tue, 28 May 2013 18:11:56 +0000

Hi Carrie, great post. Some really useful tips here for any SEO Copywriter and Content Marketer. The most highly recommended markup I tell my clients is rel author and rel me, obviously for blog content. But when it comes to optimising web pages, I think the markups you’ve mentioned are spot on. Thanks for the tips.