Comments on: What to Know About Local SEO: Interview with Andrew Shotland

By: Target dominant location using the homepage

Target dominant location using the homepage — Tue, 10 May 2016 21:05:34 +0000

[…] did some URL testing after seeing this post. The results weren't 100% across the board, however, most sites did see a lift in […]

By: Laura Crest

Laura Crest — Tue, 17 Nov 2015 07:19:35 +0000

In reply to Damon Burton. Damon hi! Thanks so much for your positive feedback on this interview. Most of the credit goes to Andrew -- he did the lion's share of the work! p.s. you can follow him via Twitter at @localseoguide. Again, thanks for your thoughtful comment. :)

By: James Mawson

James Mawson — Tue, 17 Nov 2015 04:48:41 +0000

Sorry, I guess I need to be careful with my words to describe it properly. I didn’t mean to say that the local and non-local organic results are identical. Rather that what I’ve observed is that the sites that appear in the local list will appear in that list in the same order as they do in the non-local organic results, though these results are interspersed between a whole bunch of other sites that appear only in the non-local organic results as well. I’ve kinda wondered whether that means that the local results are ordered mainly by “organic strength” or if there are other ranking factors in how the local results are ordered that I’ve just not been exposed to in the SERPs that I’ve paid most attention to.

By: Andrew Shotland

Andrew Shotland — Mon, 16 Nov 2015 17:21:29 +0000

If Google is showing the same results in both the local packs and the non-local organic section of the SERP, then it’s likely that there are no non-GMB-linked sites (e.g. Yelp, YP.com, other sites that don’t represent a business with a physical location) that have the enough organic relevance (e.g. backlinks, content, etc.) to deserve to show up at the top of the organic SERP. So you just got the local pack listings ordered by “organic” strength, or something like that.

By: James Mawson

James Mawson — Mon, 16 Nov 2015 07:02:45 +0000

I’d be curious to know more about the extent to which the local listings are ranked by different factors to organic results generally. From what I’ve seen with my clients, where Google shows local listings on page 1, that list has been ranked in the same order as those websites have appeared in the main listing.

By: Damon Burton

Damon Burton — Sun, 15 Nov 2015 10:35:19 +0000

Andrew Shotland is one of the most effective seo expert that you should trust. That’s why I’ve been reading some of his blog because it really helps me a lot in my own marketing campaign as well. Thanks for sharing this interview. Personally, I enjoyed it and I really learned something very helpful from it.

By: SearchCap: Bing Mobile Test, Yahoo Product Ads & Bing Ads Editor For Mac | seonewsjournalblog

Fri, 13 Nov 2015 04:58:28 +0000

[…] What to Know About Local SEO: Interview with Andrew Shotland, SuccessWorks […]

By: SearchCap: Bing Mobile Test, Yahoo Product Ads & Bing Ads Editor For Mac

SearchCap: Bing Mobile Test, Yahoo Product Ads & Bing Ads Editor For Mac — Thu, 12 Nov 2015 21:01:09 +0000

[…] What to Know About Local SEO: Interview with Andrew Shotland, SuccessWorks […]