web marketing Archives - SuccessWorks https://seocopywriting.com/tag/web-marketing/ SEO Copywriting Training and Content Writing Tips Sat, 13 Apr 2019 23:48:46 +0000 en-US hourly 1 https://wordpress.org/?v=6.5.2 How to Write & Use White Papers in Your Content Marketing Strategy https://seocopywriting.com/how-to-write-use-white-papers/ https://seocopywriting.com/how-to-write-use-white-papers/#comments Tue, 01 May 2012 09:25:20 +0000 http://www.seocopywriting.com/?p=11558 So what is a white paper? A white paper is a cross between a magazine article and a corporate brochure. As white papers possess both the educative qualities of a magazine article and the persuasive qualities of a corporate brochure, they are considered to be one of the most powerful tools for content marketing, lead […]

The post How to Write & Use White Papers in Your Content Marketing Strategy appeared first on SuccessWorks.

]]> https://seocopywriting.com/how-to-write-use-white-papers/feed/ 9 SEO Content Marketing Roundup, Week Ending July 27th, 2011 https://seocopywriting.com/seo-content-marketing-roundup-week-ending-july-27th/ https://seocopywriting.com/seo-content-marketing-roundup-week-ending-july-27th/#comments Wed, 27 Jul 2011 13:02:02 +0000 http://www.seocopywriting.com/?p=7825 While the buzz around Google+ has quieted down somewhat, social media and search marketers are still humming about its potential and what it does and does not mean to Facebook. Meanwhile content marketers discuss all things content, from curation to chasms to conversions.  Take a moment and catch up with this week’s latest and greatest […]

The post SEO Content Marketing Roundup, Week Ending July 27th, 2011 appeared first on SuccessWorks.

]]> https://seocopywriting.com/seo-content-marketing-roundup-week-ending-july-27th/feed/ 1 SEO Content Marketing Roundup, Week Ending July 20th, 2011 https://seocopywriting.com/seo-content-marketing-roundup-week-ending-july-20th/ https://seocopywriting.com/seo-content-marketing-roundup-week-ending-july-20th/#comments Wed, 20 Jul 2011 09:02:12 +0000 http://www.seocopywriting.com/?p=7748 Oh boy, a new toy! Google Plus continues to capture (own?) the spotlight in this week’s latest and greatest Web writing news. Every kind of marketer – content, SEO, search, and social – has been playing with this Google+ gizmo, reporting their impressions, making comparisons, analyzing it, and finding applications. Meanwhile, other tasty marketing news […]

The post SEO Content Marketing Roundup, Week Ending July 20th, 2011 appeared first on SuccessWorks.

]]> https://seocopywriting.com/seo-content-marketing-roundup-week-ending-july-20th/feed/ 2 SEO Content Marketing Roundup, Week Ending June 29th, 2011 https://seocopywriting.com/seo-content-marketing-roundup-week-ending-june-29th/ https://seocopywriting.com/seo-content-marketing-roundup-week-ending-june-29th/#comments Wed, 29 Jun 2011 13:11:00 +0000 http://www.seocopywriting.com/?p=7507 So have you managed to achieve page rank and social influence while keeping your integrity? Much talk about this (and much more) in this week’s latest and greatest web writing news. Content and search marketers, SEO and social media leaders alike address ethical marketing, as well as the inevitability of mobile marketing, Google’s plus initiatives, […]

The post SEO Content Marketing Roundup, Week Ending June 29th, 2011 appeared first on SuccessWorks.

]]> https://seocopywriting.com/seo-content-marketing-roundup-week-ending-june-29th/feed/ 2 SEO Content Marketing Roundup, Week Ending June 22nd, 2011 https://seocopywriting.com/seo-content-marketing-roundup-week-ending-june-22nd/ https://seocopywriting.com/seo-content-marketing-roundup-week-ending-june-22nd/#comments Wed, 22 Jun 2011 13:14:48 +0000 http://www.seocopywriting.com/?p=7410 Happy Solstice!  The breadth and depth of this week’s latest and greatest Web writing news has all the makings of a long summer’s day.  Welcome insights into content and social media marketing, as well as new perspectives into SEO and search, await you with these choice picks… Content Marketing: Garrett French posts a great read […]

The post SEO Content Marketing Roundup, Week Ending June 22nd, 2011 appeared first on SuccessWorks.

]]> https://seocopywriting.com/seo-content-marketing-roundup-week-ending-june-22nd/feed/ 4 SEO Content Marketing Roundup, Week Ending June 15th, 2011 https://seocopywriting.com/seo-content-marketing-roundup-week-ending-june-15th/ https://seocopywriting.com/seo-content-marketing-roundup-week-ending-june-15th/#respond Wed, 15 Jun 2011 14:55:45 +0000 http://www.seocopywriting.com/?p=7338 Looking for answers? Need some expert advice? Well you’re at the right place, because this week’s latest and greatest web writing news is positively crammed with counsel.  From improving the quality of your content to making search sociable and social searchable, it’s all here, dear reader, whatever your preferred venue: social media, content, SEO, and/or […]

The post SEO Content Marketing Roundup, Week Ending June 15th, 2011 appeared first on SuccessWorks.

]]> https://seocopywriting.com/seo-content-marketing-roundup-week-ending-june-15th/feed/ 0 5 ways to use analytics to find content marketing opportunities https://seocopywriting.com/5-ways-to-use-analytics-to-find-content-marketing-opportunities/ https://seocopywriting.com/5-ways-to-use-analytics-to-find-content-marketing-opportunities/#comments Tue, 14 Jun 2011 11:42:36 +0000 http://www.seocopywriting.com/?p=7332 Eggheads. Geeks. Socially challenged. These are the stereotypes that come to mind when mentioning statistics or those who love digging through analytics. I may get the strange look from the occasional stranger, (maybe it’s my rugged good looks?), but I’m far from being the poster child for the Revenge of the Nerds movies. With so […]

The post 5 ways to use analytics to find content marketing opportunities appeared first on SuccessWorks.

]]> https://seocopywriting.com/5-ways-to-use-analytics-to-find-content-marketing-opportunities/feed/ 7 SEO Content Marketing Roundup, Week Ending June 8th, 2011 https://seocopywriting.com/seo-content-marketing-roundup-week-ending-june-8th/ https://seocopywriting.com/seo-content-marketing-roundup-week-ending-june-8th/#comments Wed, 08 Jun 2011 13:00:56 +0000 http://www.seocopywriting.com/?p=7248 Intriguing… Google, Bing and Yahoo are harmoniously collaborating on structured data via Schema.org, Google’s +1 button has arrived, and Facebook now recognizes faces…these and other interesting new developments run throughout this week’s latest and greatest Web writing news, from content and social media marketing, SEO and search. Catch the newest twists and turns: Content Marketing: […]

The post SEO Content Marketing Roundup, Week Ending June 8th, 2011 appeared first on SuccessWorks.

]]> https://seocopywriting.com/seo-content-marketing-roundup-week-ending-june-8th/feed/ 2 SEO Content Marketing Roundup, Week Ending June 1st, 2011 https://seocopywriting.com/seo-content-marketing-roundup-week-ending-june-1st/ https://seocopywriting.com/seo-content-marketing-roundup-week-ending-june-1st/#comments Wed, 01 Jun 2011 10:13:55 +0000 http://www.seocopywriting.com/?p=7164 Herding cats: this aptly describes the challenge faced by online marketers in this week’s latest and greatest web writing news. Marketers from the once seemingly disparate fields of content, SEO, social, and search convene in discussions on how to optimize social content for SEO, how to socialize SEO copy, how search is becoming ever more […]

The post SEO Content Marketing Roundup, Week Ending June 1st, 2011 appeared first on SuccessWorks.

]]> https://seocopywriting.com/seo-content-marketing-roundup-week-ending-june-1st/feed/ 2 SEO Content Marketing Roundup, Week Ending May 25th, 2011 https://seocopywriting.com/seo-content-marketing-roundup-week-ending-may-25th/ https://seocopywriting.com/seo-content-marketing-roundup-week-ending-may-25th/#comments Wed, 25 May 2011 13:26:09 +0000 http://www.seocopywriting.com/?p=7119 Are you doing the right thing? This seems to be the big question punctuating this week’s latest and greatest Web writing news, as Google’s house-cleaning continues to color discussion among SEO and search professionals, and content and social media marketers weigh in on the right way to pursue (and measure) success in their respective spheres. […]

The post SEO Content Marketing Roundup, Week Ending May 25th, 2011 appeared first on SuccessWorks.

]]> https://seocopywriting.com/seo-content-marketing-roundup-week-ending-may-25th/feed/ 8