Pam Foster, Author at SuccessWorks

A Powerful SEO Strategy for Crazy Conversions

Pam Foster — Thu, 11 Jun 2015 14:31:51 +0000

When I work with new clients, I send them a creative brief so I can gather the best information for my SEO copywriting project. And quite often, when I receive the completed brief from my clients, the following scenario unfolds: Me: “I reviewed your creative brief, and I see that you left your company’s USP […]

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Want to Create Irresistible Content? Be Sure to Do This First!

Pam Foster — Thu, 16 Apr 2015 04:00:14 +0000

Let’s say you’re about to start a new SEO copywriting project, and as always, your mission is to write appealing sales copy that turns site visitors into customers. Sure, you’ve worked on a creative brief with your client (or in-house team). Plus you’ve poured over company brochures, existing content, trade show materials and other helpful […]

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Go Niche or Go Home! Today’s success path for freelance SEO copywriters

Pam Foster — Tue, 12 Nov 2013 10:00:42 +0000

If you want to grow your SEO copywriting business in a MAJOR way — whether you’re brand new to SEO copywriting or you’ve been doing it for a while but you’re at a career crossroads — you’ll want to take the niche path. This is the top recommendation of industry experts now, because the cluttered […]

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5 Steps to Building a Powerful SEO Copywriting Business Network with LinkedIn

Pam Foster — Tue, 05 Jul 2011 11:56:45 +0000

After 2-3 years of trying several different social networks for my SEO copywriting business, I had a breakthrough. In the past six months, most of my biggest web projects came from one source: LinkedIn. I’ve come to realize that my LinkedIn connections have been more fruitful for my business, BY FAR, than any other marketing […]

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Think Penny Wise, Search Foolish When It Comes to Investing in an SEO copywriter

Pam Foster — Thu, 17 Jun 2010 17:32:55 +0000

Hello, all! Today’s post is by Pam Foster, a highly experienced SEO copywriter and one of the first Certified SEO Copywriters in the world. Enjoy! The other day, a marketer for a sophisticated mid-size national company inquired about hiring a professional SEO copywriter to improve his website’s search engine traffic and sales results. He admitted […]

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