Comments on: Why You Should Ignore the Experts and Be a Copywriting Rebel

By: The SEO Content Writers' Manifesto - SuccessWorks

The SEO Content Writers' Manifesto - SuccessWorks — Fri, 05 Apr 2019 15:24:34 +0000

[…] I’m even a copywriting rebel – because “following the rules” may not make sense 100% of the […]

By: The SEO content writers' manifesto » SEO Copywriting

The SEO content writers' manifesto » SEO Copywriting — Tue, 21 Jan 2014 01:28:42 +0000

[…] I’m even a copywriting rebel – because “following the rules” may not make sense 100% of the […]

By: There's Only One Pink – Be True to Your Style » SEO Copywriting

There's Only One Pink – Be True to Your Style » SEO Copywriting — Mon, 21 Oct 2013 10:00:47 +0000

[…] it is for your brand, your style of writing, or whatever, find your own voice and stay true to […]

By: Breeza

Breeza — Tue, 09 Apr 2013 01:49:21 +0000

Breaking the rules will only give you more of a uniqueness and people wanting to follow you. Following the rules like a law is boring – find your own voice!

By: Alastaire Allday

Alastaire Allday — Mon, 25 Feb 2013 00:30:04 +0000

Just spotted this post – thanks for the link and the kind words!

Good copywriters learn the rules. Then they figure out when to break them :)

I’m a Stephen King fan too and one of the more interesting things about the way he writes is that he often doesn’t know how his books will end, or even what will happen in the next chapter, and that’s a big no-no in most creative writing teaching where you get told to plan, plan, and plan ahead.

SK found a way of writing that worked for him, and that was all that really mattered.

By: Heather Lloyd-Martin

Heather Lloyd-Martin — Mon, 18 Feb 2013 22:11:22 +0000

In reply to pjoee. It's not against the law at all! Experiment away! :)

By: pjoee

pjoee — Mon, 18 Feb 2013 19:25:34 +0000

wee hee Ms.Heather. Now i know that experimenting with our own style is not actually going against the law :D You are my only inspiration in this field of copywriting. Hopefully some day I will be certified from you :)

By: Heather

Heather — Tue, 15 Jan 2013 19:55:50 +0000

In reply to Dean Rodgers. And you've got one hell of a good freak flag to fly, my friend! I can't imagine your writing ever sounding uptight and boring.... :)

By: Dean Rodgers

Dean Rodgers — Tue, 15 Jan 2013 19:02:57 +0000

The great thing about blogging is it BEGS you to break the rules. I’ve spent 20 years trying to keep my real voice from coming out too much, lest people would find out I’m actually not an uptight and boring corporate writer. How things have changed. Now I let my freak flag fly a bit. Very freeing.

By: Heather

Heather — Tue, 15 Jan 2013 15:20:37 +0000

LOL- yes, shed the guilt and be free! :) Isn’t it funny how NOT following the rules can work well? Ah, the things we don’t learn in school. :)

Thanks for your comment, Katherine!