Comments on: What Dr. Seuss Can Teach You About Copywriting

By: Copywriting Lessons from the Masters

Copywriting Lessons from the Masters — Thu, 30 May 2019 13:32:49 +0000

[…] What Dr. Seuss can teach you about writing engaging copy […]

By: What Stephen King Can Teach You About Editing

What Stephen King Can Teach You About Editing — Wed, 03 Apr 2019 23:39:12 +0000

[…] back! In today’s video how-to, Heather picks up on the literary theme she began last week with “What Dr. Seuss can teach you about copywriting.” In that post, she featured five lessons for good copywriting via the books of Theodor Geisel […]

By: Teri Watson

Teri Watson — Thu, 10 Oct 2013 17:36:52 +0000

Just found this post. Love it! I was attempting to find a picture of a Dr. Seuss horn to reference a buyer’s journey and found you. Look forward to future posts.

By: Sarah Evans

Sarah Evans — Mon, 18 Jun 2012 13:40:05 +0000

This post made me smile :-)
Incidentally, Oh, The Place You’ll Go! is such a compelling book and worth reading if you ever feel down!

By: Matthew Newnham

Matthew Newnham — Tue, 20 Mar 2012 10:59:55 +0000

Lovely to hear! :-)

Oh, the places we could go with this…

By: Heather

Heather — Mon, 19 Mar 2012 15:02:23 +0000

In reply to Matthew Newnham. I. Love. This! :) Thank you, Matthew, for making my morning! :)

By: Matthew Newnham

Matthew Newnham — Mon, 19 Mar 2012 10:22:05 +0000

Thanks for my (now) favourite post ever from you, Heather – fab & scrumptious! I had a maths lecturer at uni who handed me The Lorax one time I came to visit him – I knew I’d come to the right place…

And for years, I’ve referred to our sons as Thing One and Thing Two (they’ve taken that as read).

So here’s to creative and compelling writing… and with apologies to the dear Dr, as I cannot dwell on this little immodest homage:

I do not like them,
very much.
Those websites
With no writer’s touch.

I do not mind keywords
Here or there

Use them boldly
If you dare.
But goodness me, not
everywhere.
I do not like
Sites with no damn
Compelling substance,
Sam-I-am…

By: Heather

Heather — Fri, 16 Mar 2012 19:19:55 +0000

In reply to Katherine Andes. Ooh, Katherine! I love it too! Thanks for sharing your success!

By: Katherine Andes

Katherine Andes — Fri, 16 Mar 2012 14:18:55 +0000

Good one, Heather, though I never cared for Dr. Seuss. He came later … and I loved the children’s story books of earlier days. However, I will admit a passion for Green Eggs and Ham. That one cracks me up. I always wanted to do a dramatic presentation of that. For myself, I’m finding that as I get more confident with my skills, I’m being more adventurous with copy and my clients love it.

By: Heather

Heather — Tue, 13 Mar 2012 14:16:20 +0000

In reply to Sarah. Thank you! I'll check out your post later today! :)