Comments on: Customer creation, conversion, & SEO: an interview with Brian Massey https://seocopywriting.com/book-interview-with-brian-massey/ SEO Copywriting Training and Content Writing Tips Fri, 23 Nov 2012 05:41:11 +0000 hourly 1 https://wordpress.org/?v=6.5.2 By: Mark Weyland https://seocopywriting.com/book-interview-with-brian-massey/#comment-6538 Fri, 23 Nov 2012 05:41:11 +0000 http://www.seocopywriting.com/?p=13046#comment-6538 A must read for any online marketer or any company with their own website. A special thanks to Laura for posting this blog and I am sure it will help many others, like me, once they read it.

I am thoroughly eager to read this book, after what Brian stated to be the core message of the book, “Watch your online customers as closely as you watch those coming into your store.”

I agree with the fact that proper knowledge about the various tools that help you to know your customers is a must. If you remain in the dark about such tools, then you will lose out to your competitors in the long run.

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By: Laura https://seocopywriting.com/book-interview-with-brian-massey/#comment-6537 Tue, 14 Aug 2012 21:35:47 +0000 http://www.seocopywriting.com/?p=13046#comment-6537 In reply to Heather Georgoudiou.

Thanks, Heather! Yes, Brian is spot on with his approach, and his message parallels that of Heather Lloyd’s when it comes to analytics & a well-honed customer persona. Glad you enjoyed the interview :)

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By: Heather Georgoudiou https://seocopywriting.com/book-interview-with-brian-massey/#comment-6536 Tue, 14 Aug 2012 21:11:50 +0000 http://www.seocopywriting.com/?p=13046#comment-6536 Great interview, Laura. We really do have to know our customer and analytics give us amazing insight. Nice job.

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