SEO copywriting tips Archives - SuccessWorks https://seocopywriting.com/category/tips-and-strategy/ SEO Copywriting Training and Content Writing Tips Tue, 23 Jan 2024 02:31:48 +0000 en-US hourly 1 https://wordpress.org/?v=6.5.2 SEO Copywriting Checklist: Essential Writing Tips for Effective Content https://seocopywriting.com/seo-copywriting-checklist/ https://seocopywriting.com/seo-copywriting-checklist/#comments Wed, 25 Aug 2021 12:30:45 +0000 http://www.seocopywriting.com/?p=10765 Are you writing your SEO content based on the latest best practice tips? I originally wrote this SEO copywriting checklist in 2012—my, how things have changed. Today, in 2024 Google stresses quality content even more than before, conversational copy is critical, and there are revised SEO writing “rules.”  I’ve updated the list to reflect these […]

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5 Reasons Why Keyword Research Is Important https://seocopywriting.com/why-is-keyphrase-research-important/ https://seocopywriting.com/why-is-keyphrase-research-important/#comments Tue, 23 May 2023 00:48:15 +0000 https://seocopywriting.com/?p=40172 Have you wondered if keyword research is important? Here’s the thing… Keyword research is the foundation of any SEO writing campaign. Researching keywords helps you write content that connects with your target reader and makes your content easier to find in Google. If you don’t add keywords and phrases to your content, your page won’t […]

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What’s the Best Word Count for Google, Blog Posts, and SEO? https://seocopywriting.com/whats-the-best-word-count-for-seo-copywriting/ https://seocopywriting.com/whats-the-best-word-count-for-seo-copywriting/#comments Tue, 01 Feb 2022 17:12:04 +0000 http://www.seocopywriting.com/?p=76 Are you seeking clarity on the perfect word count for SEO-friendly copywriting? Two decades ago, the standard recommendation was 250 words per page. Back then, this was considered “too much copy,” with many arguing that a higher word count could potentially deter readers. Today, in 2023, many businesses prioritize long-form content, with comprehensive guides exceeding […]

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Does Google 💙 or ❌ AI content? https://seocopywriting.com/does-google-love-or-hate-ai-content/ https://seocopywriting.com/does-google-love-or-hate-ai-content/#comments Tue, 12 Apr 2022 12:30:27 +0000 https://seocopywriting.com/?p=39963 Have you ever noticed how Facebook ads prey on your hidden insecurities? For instance, I’m constantly seeing cosmetic ads for (ahem) “mature” women who want to look better on Zoom. It’s like Facebook hears me when I complain how I can look great when I look in my bathroom mirror — but the unforgiving Zoom […]

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14 SEO Copywriting Tips — in Haiku! https://seocopywriting.com/seo-copywriting-tips-in-haiku/ https://seocopywriting.com/seo-copywriting-tips-in-haiku/#comments Thu, 28 Jul 2016 15:00:28 +0000 http://www.seocopywriting.com/?p=5264 I often tell writers to have fun with their content. Whether you’re a B2B or B2C, you can get your point across — and establish your expertise — without sounding boring. Today, I thought I’d take my own advice. Below you’ll find common SEO copywriting tips – written Haiku-style. Enjoy! SEO copy Doesn’t mean “keyphrase stuffing” […]

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SEO writers: Are you writing dead end conversion pages? https://seocopywriting.com/are-you-writing-dead-end-conversion-pages/ https://seocopywriting.com/are-you-writing-dead-end-conversion-pages/#comments Thu, 07 May 2015 04:20:28 +0000 http://www.seocopywriting.com/?p=7345 I wrote this post years ago, and I recently made some updating tweaks. I hope you enjoy the revised version! – Heather To paraphrase the Talking Heads — is your content sending your readers on the road to nowhere? You see this issue frequently pop up in blog posts. Although the site navigation is there, […]

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Killer time-saving content curation strategies https://seocopywriting.com/killer-time-saving-content-curation-strategies/ https://seocopywriting.com/killer-time-saving-content-curation-strategies/#comments Tue, 28 Aug 2012 09:25:43 +0000 http://www.seocopywriting.com/?p=12735 Greetings! Today I thought I’d write up my own guest post by sharing a presentation I gave to the SEO Copywriting Certification students, as part of their ongoing student training. Aside from getting an encouraging nudge from “the boss” (Heather Lloyd-Martin), I felt compelled to give this presentation because: By much trial and error, I […]

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Why Top-10 Expert Lists Are a Bad Idea https://seocopywriting.com/why-top-10-expert-lists-are-a-bad-idea/ https://seocopywriting.com/why-top-10-expert-lists-are-a-bad-idea/#comments Wed, 11 Nov 2020 13:30:29 +0000 https://seocopywriting.com/?p=29572 I knew I shouldn’t have checked Twitter while I was on vacation. Recently, I received a Twitter notification that I was on a “top ten SEO expert to follow” list.  And I groaned, knowing the list post was going to cause an inevitable poo-show. I was right.  When I checked Twitter the next day, the company had […]

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10 Reality-Slap SEO Writing Tips for Awesome Results https://seocopywriting.com/10-reality-slap-seo-writing-tips-for-awesome-results/ https://seocopywriting.com/10-reality-slap-seo-writing-tips-for-awesome-results/#respond Wed, 23 Jun 2021 09:30:32 +0000 https://seocopywriting.com/?p=39270 This blog post is a little different. Instead of focusing on one main topic, I’ve shared ten rant-filled tips (and scads of resources) designed to make your SEO writing life a little easier. Enjoy!  — It’s easy to get caught up in the search volume numbers game and think that bigger is better. It’s not, […]

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Are You Boring Your Reader? https://seocopywriting.com/personality-challenged-content/ https://seocopywriting.com/personality-challenged-content/#comments Mon, 08 Apr 2013 10:00:39 +0000 http://www.seocopywriting.com/?p=15912 The post Are You Boring Your Reader? appeared first on SuccessWorks.

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