Thanks, Celina!

I feel your pain. Starting out is hard work – and you’re often working for little or no pay. That’s hard. :(

You may consider trying to find a copywriting “niche” and marketing yourself to end clients. For instance, a small business may have slightly more money to spend – and could provide ongoing work. From there, you can gather testimonials and clips and target larger customers. It takes some time to get there, but you will get there – the key is figuring out “your perfect client” and how to target them. :)

Thanks!

I despise selling my services so cheaply and know that doing so reduces the value of the good quality work of professionals…but what can you do when you are just starting out? I look forward to earning what I am worth, but right now I just stuff keywords and look to the future. Good post.

Yes, exactly! Fortunately, it seems like more and more folks are starting to “get it.” I gave a talk at SMXWest, and the audience seemed to really understand the value of good content – not just content for content’s sake. Great news! :)

Thanks for your post, Michael! :)

Wow, what a great post. Thank you!

I totally agree about all the “tail chasing” with SEO – and that’s been around since SEO has been in existence. It’s like people who want to lose weight will sometimes look at everything *outside* of diet and exercise to make it happen. The “fad diet chasing” seems more worthwhile and sexier than doing what we know works…

Adding keywords to content makes a huge difference – you’re right. But to your point, the writing has to be good to grab someone’s attention. It’s not enough to write “women’s shoes, women’s shoes, women’s shoes.” You have to *sell* those shoes. And that “sales” aspect – the art of communicating with the customer – is unfortunately absent on many sites.

Thanks again for your post! It’s nice to hear that someone else believes that SEO copywriting is not dead – and writing *good* copy is important.

Hey, thanks so much for the Tweet – I’m glad that you enjoyed the post. I had a GREAT time writing it. :)

I’ve tweeted this!

Thanx fot that great point of view.