Comments on: Think CIAO for B2B SEO Copywriting

By: Woot! Are you having fun with your copy? » SEO Copywriting

Woot! Are you having fun with your copy? » SEO Copywriting — Mon, 11 Nov 2013 10:00:19 +0000

[…] B2B websites have some room for creative copy. You don’t have to sound like everyone else. You can reach […]

By: Patty Hobbs - Selling Techniques

Patty Hobbs - Selling Techniques — Thu, 15 Jul 2010 06:17:49 +0000

Love the CIAO acronym you are using it just makes it much easier to remember. Thanks so much I will try to integrate your tips to what I’m doing now.

By: SEO Copywriting | How to find your content marketing focus

SEO Copywriting | How to find your content marketing focus — Sat, 05 Jun 2010 17:22:22 +0000

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By: Heather

Heather — Fri, 16 Apr 2010 02:59:19 +0000

In reply to Jaime-Ann L.

Thank you so much! Having ADHD tendencies myself, I always use acronyms to remember things – and CIAO just popped into my brain (at 3am…) :)

I’m REALLY glad that you enjoyed the post. Thanks for letting me know. :)

By: Jaime-Ann L

Jaime-Ann L — Thu, 15 Apr 2010 22:22:14 +0000

This is awesome! When I was scanning recent tweets I saw the link to this. I love it! CIAO! Is it just us folk with ADHD that process information this way and need acronyms to remember most things relevant to life? jk hehe! I will be passing this information on to those in my network and I know many will love it as much as I do. When writing and reviewing my copywrite i will think “Ciao to Freelance Copywrite!”

By: Heather

Heather — Wed, 07 Apr 2010 15:14:17 +0000

In reply to Professional Copywriter.

You’re right! I created it for B2B copywriting because that’s where people get confused – but CIAO would definitely apply to B2C copywriting as well!

By: Professional Copywriter

Professional Copywriter — Wed, 07 Apr 2010 15:03:33 +0000

I Love Acronyms! really nice post! I think that the CIAO principle can be used in B2C as much as B2B. Every element needs to be included in every kind of copywriting. I think in the nature of selling the CIAO principle could be implemented across, all sorts of selling techniques, be it car salesmen, real estate guys, anybody really!

Mike J