Comments on: C.C. Chapman on SEO, Search Plus, and Doing the Unexpected https://seocopywriting.com/c-c-chapman-on-seo-search-plus-and-doing-the-unexpected/ SEO Copywriting Training and Content Writing Tips Thu, 04 Apr 2019 00:05:27 +0000 hourly 1 https://wordpress.org/?v=6.5.2 By: Laura https://seocopywriting.com/c-c-chapman-on-seo-search-plus-and-doing-the-unexpected/#comment-6147 Fri, 23 Mar 2012 02:20:13 +0000 http://www.seocopywriting.com/?p=10706#comment-6147 In reply to Matthew Newnham.

Hi Matthew! Thanks for your comment – so glad you liked the interview! Yes, it is an artful balance between great content and smart SEO techniques. But of course, the customers’ need for information (and/or a good story) trumps all else. By the way, I’m a descendant of the Scots – great to meet you :)

]]> By: Matthew Newnham https://seocopywriting.com/c-c-chapman-on-seo-search-plus-and-doing-the-unexpected/#comment-6146 Fri, 23 Mar 2012 01:52:16 +0000 http://www.seocopywriting.com/?p=10706#comment-6146 Hi Laura,

Thanks so much for this great interview – a number of fab gems in there!

I love these discussions about what we could call “the rise [or return?] of content”, and the balance between great content and smart SEO techniques.

This is a great cause to support, because it will be great news for anyone who resonates with engaging quality and serving our audience.

Best wishes from Scotland,

Matthew

]]> By: Laura https://seocopywriting.com/c-c-chapman-on-seo-search-plus-and-doing-the-unexpected/#comment-6145 Wed, 14 Mar 2012 01:51:43 +0000 http://www.seocopywriting.com/?p=10706#comment-6145 In reply to Courtney Ramirez.

Thanks Courtney! Yes, it is a challenge to educate clients about the role of SEO in the big content creation picture. It seems that it’s become an integral part of the SEO Copywriter’s job description to enlighten folks about the role and limitations of strict SEO.

]]> By: Courtney Ramirez https://seocopywriting.com/c-c-chapman-on-seo-search-plus-and-doing-the-unexpected/#comment-6144 Wed, 14 Mar 2012 00:17:13 +0000 http://www.seocopywriting.com/?p=10706#comment-6144 Great interview! I love C.C.’s work and am so happy to read the idea that SEO is part but not all of the content process. Sometimes I get the feeling clients either expect all or nothing – but it’s really a little of both. Keywords are important, but not the end point of copywriting.

]]> By: Laura https://seocopywriting.com/c-c-chapman-on-seo-search-plus-and-doing-the-unexpected/#comment-6143 Tue, 13 Mar 2012 15:23:30 +0000 http://www.seocopywriting.com/?p=10706#comment-6143 In reply to Heather Georgoudiou.

Heather G., you’re so right about that! And in the spirit of cyber-manners: a big thank you :)

]]> By: Heather Georgoudiou https://seocopywriting.com/c-c-chapman-on-seo-search-plus-and-doing-the-unexpected/#comment-6142 Tue, 13 Mar 2012 15:05:25 +0000 http://www.seocopywriting.com/?p=10706#comment-6142 Great interview Laura! I love the mantra “Do Something Unexpected” with your content and use your manners. It’s amazing how far a heartfelt thank you can go – even in cyber space!

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