4 Content Optimization Tips for E-commerce Websites

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E-commerce sites often struggle with their SEO. Boring, bland…

Why Content Optimization Is Key - Thoughts About the InboundWriter Report

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Recently, InboundWriter released a report called The Impact of…

SEO copywriting 101: A guide for clients

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Whether you're hiring copywriters in-house, or outsourcing to…

Overwhelmed? Go Back to the Marketing Basics

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Feeling like you're suffering from marketing ADD? Maybe it's…

The 'No Time' Myth

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I recently attended my 25th high school reunion (You want to…

Writing for Print vs. Web: 5 Tips for Catalog Copywriters

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Confession: Catalog copywriters have yelled at me during an in-house…

3 Ways to Save Money on SEO Copywriting

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Greetings! In today’s Q&A video post, Heather addresses…

How Good Pick-Up Lines Can Help You Write Great B2B Copy

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When you were single, did you use the same pick-up line every…

Change the Game of Search by Defining Your Content Category

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Joe is a leader in the content marketing space. Not only does…

How to Save Time and Money on Web Copy Revisions

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There's nothing worse than seeing a SEO content strategy stall…