Authorship: Google giveth and Google taketh away

/
Bottom line: Should you continue producing content now that…

Time to get some perspective

/
Do you remember those Magic Eye pictures? They were all the…

FREE is powerful, but dangerous

/
"Free" is a very effective power word. It grabs your reader's…

What's in it for me?

/
As I have mentioned before, I am a fan of 1980s pop culture.…

Many writers, one voice – it IS possible

/
Your in-house marketing team may consist of several copywriters…

What Girls can teach you about your soul-crushing corporate job

/
Do you feel stuck in your corporate job? Yes, you're happy…

Write for Humans and Robots for Best Search Results

/
I'm not an SEO expert. I don't even play one on TV. But I…

I can't read this

/
This isn't something that I want to admit, but I need new glasses. Each…

What to do right now: Planning ongoing SEO content

/
So, what new articles are you adding to your site this month? I know, I know. Adding additional Website content seems like “too much work” when time is already short and your nerves are feeling frazzled. You can’t ask your marketing department to do it – they’re already maxed out. Fighting for freelance budget seems too overwhelming. And heaven forbid that you add something new to your plate… …sound familiar?